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TP Deepens AI Data Services Capabilities Across APAC Markets

As part of its Future Forward strategy, TP (formerly Teleperformance) is deepening its award-winning TP.ai Data Services capabilities across Asian markets. This expansion comes in response to rising enterprise demand for AI systems trained in local languages and compliant with evolving in-country data residency and governance requirements.

As enterprises accelerate AI deployment across Asia, success increasingly depends on the quality, localisation, and governance of the underlying data. At Asia Tech x Singapore 2026, TP is showcasing its strategy for scaling AI-led services through expert sessions and live demonstrations.

Leading the AI Execution Challenge

TP is delivering two key sessions this week to provide insights into the world’s most complex markets. Assaf Tarnopolsky, TP’s Chief Business Development & Customer Officer for APAC, is joining the panel “The Enterprise AI Execution Challenge” to discuss the advantages of investing in robust data preparation.

Additionally, Michael Costevec, Head of Value Creation Office, and Jonathan Phang, CTO for APAC, are delivering a keynote on “AI Orchestration in the World’s Most Complex Markets.” This session covers the vital principles behind moving from simple AI operations to full AI orchestration.

End-to-End Solutions with TP.ai Data Services

TP.ai Data Services provides an end-to-end solution that enables enterprises to build, train, and scale AI systems. These services ensure that systems are locally relevant and deployment-ready across diverse markets, including Singapore, Malaysia, Indonesia, Thailand, China, Japan, South Korea, and Vietnam.

TP’ specialised AI practitioners deliver comprehensive support services, including:

  • Data collection and validation
  • Annotation and labelling
  • Model evaluation and analytics operations
  • Human-in-the-loop governance

Dave Rizzo, APAC President at TP, notes that companies seeing real operational impact from AI in Asia are those investing in scalable data foundations and human expertise alongside technology.

Proven Results and Global Recognition

TP.ai Data Services has a proven track record. For one client, TP created customised warehouse video streams annotated with object labels within three weeks, enabling real-time worker-safety-risk detection.

TP has been recognised globally for its analytics-led operating model. The 2026 Data Breakthrough Awards named TP’s data analytics services the Overall Data Analytics Platform of the Year, citing measurable results:

  • Up to 31% improvement in customer experience quality scores
  • Up to 30% lift in sales conversions
  • Up to 20% improvement in resource forecasting accuracy
  • Up to 15% gains in workforce efficiency

Bridging Technology and Local Expertise

Beyond technology delivery, TP is investing in AI upskilling programmes for its own workforce. These programmes equip employees with capabilities in model evaluation, synthetic data, and AI governance. By combining advanced systems with locally trained human expertise, TP ensures that innovation remains grounded in cultural understanding and operational oversight across the APAC region.

TP continues to blend advanced technology with human empathy to deliver enhanced customer care. Through its expanded AI data services, TP is helping the world’s biggest brands scale AI responsibly and effectively across the diverse landscape of Asia.

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